What We Do

Multimedia Production

There’s no longer a handful of channels—newspaper, radio, and television—that will reach every audience. Today’s unprecedented array of communication opportunities, along with California’s multilingual diversity, requires in-depth understanding of how each target audience receives information.

Our Approach

Market research forms the foundation of our creative process and guides our media decisions. After identifying the media channel best suited to reach the target audiences, we apply our expertise at producing messages designed for delivery through those preferred channels.

Services Include

  • Print Ads & Collateral Production
  • Outdoor Advertising
  • Point-of-Purchase Messaging
  • Web Design & Development
  • Video Production
  • Audio Production

Our skill at turning the most complicated government issues into a reader-friendly message—in the right language and at the right grade level—sets us apart. By working with talented professionals, our creative team has established a proven record of developing unique solutions to connect with hard-to-reach, at-risk, and underserved communities.

JOE FARROW
Commissioner

California Highway Patrol

I was very impressed with the final recruitment branding product and strongly believe the CHP will reap the reward of new recruits for years to come. It has been a pleasure working together and I look forward to participating in future projects with you.

Linda Yarber
Bureau Chief

California Department of Insurance – California Low Cost Automobile Insurance Program

The campaign creative delivers complex program eligibility criteria in a clear and approachable manner. Calls surged during the campaign . . . increased by over 270% overall and our Spanish speaker calls increased by over 500%.

Gretchen Brigaman
Chief

Division of Rail and Mass Transportation

In addition to the video production and media buys, tmdgroup has revamped our Amtrak California website and brought our social media efforts into the current millennia. Amtrak California’s Facebook and Twitter following continues to grow as a result of tmdgroup’s suggestions and efforts.

R.C. Prieto
Assistant Commissioner

Leadership Development and Communications, California Highway Patrol

I’m thrilled that our partnership produced such positive results and I look forward to our mutual future endeavors.

Judy Stucki
Education Program Consultant

First 5 California Children and Families Commission

We appreciate tmdgroup’s flexibility and quick turnaround as we move forward on this unique project. tmdgroup’s project management abilities have kept us on an established timeline despite unanticipated changes in our research needs.

Gina Haynes
Lieutenant

Sacramento Police Department

tmdgroup achieved and exceeded the objectives of the grant-funded media program.  tmdgroup was able to get value-added media buys at no cost to extend the duration of the media components and also negotiated the cost of the media commercial production to leverage limited resources. 

Jonathan Lakritz
Program Manager

Communications Division, California Public Utilities Commission

tmdgroup established 800# tracking which has allowed the DDTP (Deaf and Disabled Telecommunications Program) to evaluate the effectiveness of the advertising by identifying which calls to the Contact Center are a result of the campaigns. tmdgroup has always been responsive to request from the CPUC involving DDTP.

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